nokshiLABS

Safar

Your own eSIM store, under your own name.

Safar is a white-label eSIM store for travel businesses. Sell data plans for travellers on your own domain, with your brand, your prices and card payments straight into your own account. We supply the eSIMs.

Safar, journey in many languages. Every trip is one, and a good eSIM is already working when the traveller lands.

Book a Safar demo See prices

At a glance

  • A complete eSIM store on your domain
  • Travellers pay you directly, by card
  • eSIMs supplied by us at wholesale prices, from prepaid credit
  • You choose your own retail markup
  • Delivered by email in moments, with QR and install steps
  • One-time licence from $1,500

Who it is for

Travel agencies, telecom resellers, airlines, tour operators and travel bloggers already have the travellers. Safar gives them the eSIM shop.

Travel agenciesTelecom resellersAirlinesTour operatorsTravel bloggers

How it works

Buy, brand, sell.

Buy

Choose an edition and pay once. We install Safar on your hosting, or host it in our cloud, and open your prepaid eSIM credit.

Brand

Add your logo, colours, wording and domain. Set your markup, connect your payment account and switch on the destinations you want.

Sell

Travellers buy on your site and pay you by card. Their eSIM arrives by email in moments, and its cost comes off your credit.

Everything included

What Safar does.

A full eSIM business in one install: the shop your travellers see and the admin you run it from.

Destinations catalogue

  • Country and regional plans with data, days and price
  • Filters by destination, data size and length of stay
  • Popular destinations and search
  • Plans update from your eSIM supply automatically

Your brand and domain

  • Your logo, colours and wording
  • Runs on your own domain
  • Your name on every page, email and receipt
  • Travellers never see ours unless you want them to

Online payments

  • Card payments go straight into your own payment account
  • Your retail prices, your margin
  • Receipts sent automatically

Instant eSIM delivery

  • eSIM sent by email the moment payment clears
  • QR code plus step-by-step install instructions
  • Manual install details for phones that cannot scan

Customer accounts

  • Travellers see every eSIM they have bought
  • Live data usage and days left
  • Order history and receipts in one place

Discount codes and refunds

  • Percentage or fixed discount codes with limits and end dates
  • Refunds from the admin
  • An unused eSIM can be cancelled and its cost returns to your credit

Support and after-sales

  • Support messages per eSIM, so every question has its context
  • End-of-plan emails before data or days run out
  • Every order and message kept with the traveller

Partners and referrals (Professional)

  • Partner and referral programme with your own commission rules
  • Partner links and a partner dashboard
  • Commission tracking and payouts

Running the business

  • Profit dashboard: sales, eSIM cost and your margin
  • Credit balance on the dashboard with low-balance alerts
  • One-click install and one-click updates
  • Everything editable from the admin: pages, emails, prices and settings

eSIM supply

We supply the eSIMs. You keep the sale.

You do not need your own eSIM supplier contract. Every eSIM your store sells is bought from us, out of prepaid credit you keep with Nokshi Labs, at our wholesale price.

  • You set your own retail markup, with tiers and a minimum fee per plan
  • Travellers pay you directly, into your own payment account
  • Top up your credit by card or bank transfer, from $50
  • Low-balance emails and a banner in your admin
  • If credit cannot cover a plan, the store shows it as temporarily unavailable instead of selling it
  • Every top-up, purchase and refund listed on your credit statement

One sale, step by step

Figures for illustration only.

Wholesale price, taken from your credit
$10.20
Your price to the traveller
$15.00
Your margin on the sale
$4.80

Pricing

Pay once, own your store.

A one-time licence with the first year of updates and support included, and installation on your own hosting at no extra cost. Prices in US dollars.

Standard

$1,500 one time

For one brand selling on one domain.

  • One store on one domain
  • Card payments into your own account
  • Your branding and full admin
  • Customer accounts with live data usage
  • Discount codes and instant email delivery
  • First year of updates and support included
Choose Standard

Professional

$2,000 one time

For businesses that sell through partners.

  • Everything in Standard
  • Partner and referral programme
  • More online payment options
  • Prices shown in several currencies, pricing rules per region
  • Shared support inbox for your team
  • Priority support
Choose Professional

Enterprise

from $3,500 quoted

For groups, resellers and custom needs.

  • Everything in Professional
  • Several stores and domains on one credit balance
  • White-label for your own resellers
  • Custom work on request
  • A plan agreed with you
Ask for a quote

Yearly updates and support

20%

of the licence per year, from the second year ($300 Standard, $400 Professional). New versions, fixes and help.

Cloud hosting

$79 a month

or $790 a year. We host your store in our cloud: SSL, backups, updates applied for you and your domain connected. Needs a Standard or Professional licence, bought once.

Set up for you

$250

one time. We connect your payment account and eSIM supply, and set up your store, prices and emails so you can start selling.

Questions

Questions travel businesses ask about Safar.

Who is Safar for?

Any business that wants to sell travel eSIMs under its own name: travel agencies, telecom resellers, airlines, tour operators and travel bloggers. You get a complete eSIM store on your own domain, with your brand on every page and email.

Where do the eSIMs come from?

From us. You keep prepaid credit with Nokshi Labs and every eSIM you sell is bought from that credit at our wholesale price. You do not need your own eSIM supplier account or contract.

Who receives the money travellers pay?

You do. Travellers pay by card into your own payment account. We never handle your sales; we only take the eSIM cost from your prepaid credit.

Can we set our own prices?

Yes. You set your own retail markup in the admin, with tiers and a minimum fee per plan, so every sale carries the margin you choose.

What happens if our credit runs low?

You get a low-balance email and a banner in the admin. If the credit cannot cover a plan, the store shows that plan as temporarily unavailable instead of selling it, and tells you. Top up by card or bank transfer, from $50.

How do travellers get their eSIM?

By email, the moment the payment clears, with a QR code and step-by-step install instructions. The eSIM also appears in their customer account with live data usage.

Do we host Safar ourselves or can you host it?

Either. With a licence, we install Safar on your own hosting at no extra cost. Or add our cloud plan for $79 a month or $790 a year and we host it, keep it backed up and apply updates for you.

What does it cost after the first year?

The licence is a one-time payment and the first year of updates and support is included. After that, updates and support are 20% of the licence per year: $300 for Standard, $400 for Professional.

How can we try Safar?

Request a demo. We give you access to a Safar demo store in test mode, with sample plans and test payments, so no real money moves and no real eSIMs are ordered.

See it working

Try a Safar demo store in test mode: browse plans, check out with a test card and see the eSIM email arrive.

Request a Safar demoAsk us about Safar